This is our final idea for our advert; we have decided to collage a selection of pictures of the boy and girl from our music video, showing different points in their relationship. We stuck these onto a cardboard cut-out of a heart which we will later stick the front cover of our album on, which is a polaroid photograph of the girl in a distraught state. She avoids eye contact with the audience on the front so that her feelings remain unreadable. Similarly the idea is simplistic like our others but it is much more emotive and touching than our previous ones. The collage will consist of both happy and distressed photographs of the couple emphasising how their relationship has gradually deteriorated. The collage makes the advert much more personal than the previous one as it acts as a photo album of their relationship.
Additionally, after researching into Christina Perri’s artwork we noticed that she uses her albums artwork as a method of documenting her relationships, we decided that this was an exciting aspect that we wanted to experience, which is why we decided to use the same method for our products.
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