Digipak idea 2

The second idea we had for our digipak was heavily connected to our created music video for 'Jar of Hearts.' the idea consists on the theme of a sketch book or diary which would have been written by our antagonist character, the female character whose heart is broken by the man she loves. The cover itself consists of just a simplistic ribbon across the front; this represents a lock for the front of the diary, keeping others from getting involved. It could also connote that life can be simple if we keep other people separate from our feelings. We briefly thought about actually having a silk ribbon across the front of the digipak, this would make our album cover interactive and keep it looking attractive at the same time.


We decided to write the track list on a letter which is torn and manhandled, we thought that this would create a strong link between our digipak and our music video as the letter itself is a key aspect in the video as the audience cannot help but feel empathy for it as they watch it travel to reunite lovers. In our video the letter itself is heavily personified as it plays an important role in the narrative for our video.


However though, we decided that the front cover was far too simplistic to advertise Christina Perri who is a new artist and therefore relatively unknown in the UK.